POSITION DESCRIPTION: Director of Marketing and Communication

Reports to: Executive Director

Position Purpose:

Marketing and communication with the Garezers community and the general public is essential for informing and promoting Garezers mission year round.

Qualifications: (Minimum Education and Experience)

• Must be 21 years of age
• Minimum education – college degree
• Fluent in Latvian and English languages

Knowledge, Skills, and Abilities:

• Experience in marketing/advertising/communication
• Familiarity or ability to learn WordPress (website), Constant Contact
• Proficient in all social media platforms
• Digital photography
• Writing competency to promote year round activities
• Graphic design capabilities
• Creating logos/advertisements
• Ability to create/edit Garezers magazine – Garezers Zinas

Essential Job Functions:

• Create and implement a marketing plan for Garezers utilizing website, social media, e-blasts, print materials, news media and other methods
• Maintain Garezers website content, including updates and creating new content
• Increase Garezers social media presence across all platforms including creating content for different social media platforms
• Editor of Garezers print magazine – Gaŗezers Ziņas
  • Minimum 5 issues per year
  • Collect content from contributors (Board of Directors, program leaders, administration, outside public)
  • Create original content
  • Work directly with printer to approve proofs, etc
  • Work directly with Office Manager to create mailing lists and content for Annual Report
• Create and send e-blasts to our Garezers email list
  • Content may be provided by Executive Director or Board of Directors committees
  • Use e-blasts to promote events and updates during season
  • Create original content i.e. off season e-blasts to keep our community engaged
• Increase Garezers presence in Latvian media
  • Write or submit articles to Laiks newspaper, Latviesi Amerika and other Latvian publications
  • Submit advertisements/updates to Latvian organization publications i.e. Čikāgas Ziņas, Klīvlandes Draudzes Ziņas and other community publications
• Increase Garezers presence on Latvian websites i.e. Latvieši.com
• Create advertisement plan for all major events at Garezers using website, e-blasts, social media and other
• Assist with marketing plans for all major fundraisers

Other Job Duties:

• Limited travel required
• Provide communication support materials to specified agents

Teamwork and communication:

This position could be fulfilled remotely.  The Director of Marketing and Communication works closely with the Executive Director and Office Manager.  This position also works regularly with members of the Board of Directors, Program Directors, committee leads, seasonal staff and shareholders.

To Apply:

Please send you resume to Ilena Rusmanis via email to irusmanis@garezers.org